The Future Of Big Data

What Is Big Data? Big Data defined:  Extremely large data sets that may be analyzed computationally to reveal patterns, trends, and associations, especially relating to human behavior and interactions. Quite simply, Big Data is the collection of all of the little things we do as humans.  For marketers, this means the small actions consumers take…

New Jersey Uses An Algorithm To Eliminate Bias In Criminal Bail System

Faced with jail overcrowding at a near epidemic proportion, earlier this year New Jersey recently overhauled how it determines bail eligibility for persons awaiting trial.  Now, using an algorithm that weighs the risk of a person to “skip bail”, New Jersey has reformed their system bail system – removing cash from the equation.  A person…