13 Rules For Startups

Paul Graham recently put together a list of 10 rules for startups, which quickly grew to 13 rules.  I highly believe in rule #2 – Launch Fast, rule #3 – Let Your Ideas Evolve, #6 – Offer Surprisingly Good Customer Service, and #10 – Avoid Distractions. Here’s a complete list : http://paulgraham.com/13sentences.html

Blogging For Business

Our friends at HubSpot have developed this great overview of the power and value of blogging for business. http://www.hubspot.com/archive/blog-webinar It is a must read! Some feedback for your consideration: HubSpot notes that including links to your website in the comment section of other blogs is usually futile, as many blogs tag links within comments with…

Your First Online Store

Lately, quite a few friends have approached me asking for advice on how to launch their first online store. This isn’t unusual, every now and then I’m brought in to lend my thoughts. And being someone who happens to know a little something about online marketing, and more importantly has a passion for marketing, I’m…

The Power Of Syndication

Definition: to sell (as a cartoon) to a syndicate or for publication in many newspapers or periodicals at once; also : to sell the work of (as a writer) in this way <a syndicated columnist> (Webster) With regards to online marketing, we define syndication differently.  My definition is : “To distribute online content for republishing by…

How To Increase Your Website Traffic

How To Increase Your Website Traffic If your primary focus isn’t towards getting more traffic to your website – it should be.  Traffic (aka website visitors) is one of the most important factors of any successful online marketing campaign.  More important than traffic is targeted traffic.  Targeted traffic are users who can reasonably be customers. …