Social Cobra On The Loose?
I really appreciate how this “event” has turned into a social media marketing campaign.
http://www.cnn.com/2011/TECH/web/03/29/bronx.cobra.twitter/index.html?hpt=C2
I really appreciate how this “event” has turned into a social media marketing campaign.
http://www.cnn.com/2011/TECH/web/03/29/bronx.cobra.twitter/index.html?hpt=C2
Southwest Airlines uses some creative communications to re-enforce the value they deliver to their customers. Like this “thank you” message that came via a confirmation email, with a call to action to tell them about your trip in their online Travel Guide. And then there is this banner, which appears onscreen after a purchase. It…
In product development we use the term Minimum Viable Product (or MVP) quite often. Techopedia defines Minimum Viable Product as “a development technique in which a new product or website is developed with sufficient features to satisfy early adopters.” In other words, the Minimum Viable Product is quite literally the minimum product features that can be implemented while still…
Definition: to sell (as a cartoon) to a syndicate or for publication in many newspapers or periodicals at once; also : to sell the work of (as a writer) in this way <a syndicated columnist> (Webster) With regards to online marketing, we define syndication differently. My definition is : “To distribute online content for republishing by…
There is quite a bit of debate going on about people based matching versus cookie based matching. I thought that I’d take a minute to set the record straight. Before I start, it’s important to have a basic knowledge of how the Internet and cookies work together. WHAT IS A COOKIE? A cookie is actually…
secret link marketing campaigns, online marketing, establishing value in marketing, delivering online special offers
MailChimp (I can only assume) increases customer acquisition and retention by offering a free account – no credit card required – and allowing you to store up to 500 subscribers and send out up to 3,000 emails per month … FOR FREE.